TikToker Taher Travels connects the Arab world with global audiences

DUBAI: Armed with a camera, curiosity and a love of culture, Mohammed Taher — the TikTok creator behind Taher Travels — has turned his passion for exploration into a digital bridge connecting the Arab world with global audiences.

“Since I was a child, I’ve always been fascinated by the world, by different places, people and cultures,” he told Arab News. “I used to imagine what life was like in countries far away. When I finally started traveling, I realized how deeply it was changing me, and I felt the need to share those experiences.”

Taher’s videos, shared with his 2.9 million TikTok followers, blend discovery with storytelling. “I wanted to showcase the beauty of Arab culture and values to the world, and at the same time help Arabs discover and understand other cultures with an open mind,” he said.

Travel, for Taher, is more than movement, it is a way to connect worlds and build understanding between cultures, he said.

“I always share my experiences from the perspective of an Arab traveler — with curiosity, humility and respect for others,” he said. “Through my content, I want people to see that our Arab culture is full of warmth and humanity, and that these values can travel with us anywhere we go.”

Traveling, he said, has deepened his appreciation for his roots. “It gave me a deeper sense of pride and responsibility to represent it positively wherever I go.”

A trip to “remote villages in Asia” especially stayed with him. “The people there had so little, yet they were incredibly happy and generous,” he said.

One of his most viral TikToks was a video showing “simple acts of kindness from locals” during one of his trips, he said. “Viewers love authenticity, especially when it comes from the heart,” he said.

“TikTok has allowed me to reach people from all around the world,” he added. “Many viewers from Europe and Asia have written to me saying they were surprised and inspired by Arab culture and hospitality. One comment I’ll never forget was: ‘I never knew Arabs were this kind and humble until I followed you.’

“That meant a lot to me it showed that content can truly change perceptions,” he said.