Warburtons ‘toast’ 2025 by releasing a new range – with a difference

Warburtons have cooked up a new range of ‘snackdive’ gym merchandise to really make customers look the part as they work out.

The Crumb-Catcher and the Pitta Pockets could be the latest in fitness clothing by Warburtons.

Each of the items has snacking in mind when it comes to their design, with the Crumb-Catcher being in effect a backward hoodie, meaning crumbs can be caught if you get a bit peckish in the in the gym.

The Pitta Pockets appear at first to be standard leggings, but on closer inspection, they have a pocket specifically designed to fit Warburtons’ Protein Soft Pittas.

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(Image: Warburtons) A Warburton spokesperson said: “Whilst many of us have been loafing around the gym since 2025 began, that ‘new year, new me’ energy is crumbling faster than a week-old bagel.

“But don’t sweat it as Warburtons, the nation’s top bakery brand, is here to keep you motivated with its new ‘Snacktive Wear’ athleisure range.

The Pitta PocketsThe Pitta Pockets (Image: Warburtons) “Yes, you read that right, finally gym gear that understands our priorities and doubles as a portable lunchbox – because why lift dumbbells when you can lift sandwiches.”

To win a free Crumb-Catcher Hoodie from the collection’s first product drop, enter the ballot (https://www.warburtons.co.uk/snactivewear) by the February 2, 2025. 

The Warburtons Protein product range includes protein soft pittas and protein thin bagels (available at all major retailers from £1.50 and £1.75 respectively– retailer dependent) both of which offer eight grams of protein, giving you the boost you need before, after, and now during, your gym session.

Other items in the range include the protein power loaf and protein flatbreads (available at major retailers from £2.00 and £1.75 respectively – retailer dependent).

Source – INDIA TV